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Summary

There are lot of companies with web hosting services. Before you pick-up any company you must know few things:

24/7customer service :  Do they have 24/7 live  person customer service?
Lot of companies do not have phone number to  reach. They  only work by email. It is wise not to work with them.

Security:   Do they have 24/7 security up?

Disk space:
How much  disk space available?
The disk space should be started from 10 GB

Bandwidth
Bandwidth should be at least 300 GB

Database:
Minimum10 SQL database should be included.

100 Email Accounts

50 Email Forwards

You need to choose the plan according to your goal to achieve through your web site.

E-mail us with your Web hosting needs @ sales@designdhaka.com or call us
951-796-6584


Web Maintenance:

Web maintenance is very important. Few things should be taken in consideration:

Web site should be running 24/7.

Should have unlimited FTP uploading.

FTP connection should up every time connected.

Always able to login to your e-mail account. 

E-mail us with your Web Maintenance needs @ sales@designdhaka.com

or call us 951-796-6584

Search Engine Optimization:

There are programs in most search engines called spider, bots,  or crawlers to visit your  site, index your content, and put it on the search engines. They work under some assumptions of the content of your web site when indexing your web site. Meta tags and Title tags are very important on the body of the site for search engine crawlers. The spider usually pick up the words in Meta Tags and Title.

You  can use create different groups of Mata Tags targeting your different categories products. Best is you choose most best 10 words for each group. It is better if you choose different important keywords in Title and Meta Tags section for each page. In long run all of your pages will get ranking.

Always remember that you do not put whatever you want in Meta tags and Title section, concise your content with few chunks of important words otherwise your web site will fall on keywords spammimg.

Meta tags make a sense for web crawlers to view the contents of your site. To them every word is key word. So it is important to know how you develop your content of the web site. You need to research the web sites of same category which have highest organic search engine ranking.

You need to concentrate on few important points

Title tags: 10 best key words that will describe your products and services best

Meta Tags Description

Meta Tags Keywords

Robot File (robot.txt) or ROR file


SiteMap.xml (where web-crawler will find all your links and titles used all over the site)

E-mail us with your Search Engine Optimization need @ sales@designdhaka.com

or call us 951-796-6584. You can include this service to your package. Basic Search engine optimization is free with any of our package

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Pay-per-click:

Pay-per-click ad is pretty simple. It is a combination of search engines and their advertising services. You pay the search engines to send click to you. You will pay on the effect whether you close the sales or not. Every time someone visit your site through those affiliate advertising, you owe some money. This is sort of form of advertising online.

Advantage:

Pay-per-click ad is good if you have a system online that people can buy directly from your site.

If you want to generate traffic right away, pay-per-click ad is good.

If you have medium to high budget you will be gaining top placement, means you will get instant attention from the potential customers.

A well-written ad is necessary to activate your ad campaign instantly. PPC advertising is fast, with some search engines you can generate traffic within few minutes.

Pay-per-click needs constant watch and changing.

If you plan a short term campaign of a new product. This the best way to go. If you have low budget it might not bring big sales for you but you will create loyal customers in long run.

If you decide to keep low budget in pay-per-click ad at least for one year, you will create a platform to get the word out.

There are few things to watch in Pay-per-click ad campaign
.

You will find PPC ad very expensive. You get caught up in a bidding war over a particular key phrase with your competitions and end up spending far more than your potential return.

If you want to maintain a particular position in the ranking system you need go with 'auto bid' system with some search engines.

Though it sounds great but you will end up in a big advertising dollar budget.

So it is suggested that with low budget campaign, maintain your budget and gradually increase the budget as you close sales.

We are able to provide you a simple cost effective solution for your pay-per-click ad campaign.

Call us  @ 951-796-6584 for free consultation.                             

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Strategic Keyword Positioning:

You need keywords for ranking of your web site in the major search engines.

It is very important to come up important and best keywords which will best fit for your
products.

It is considered as a vessel that will take you to the destination in long run.

The group of keywords should be referred to specific product and services.

You need to insert the keywords on your HTML section of your web site so that anybody types any of the keywords he or she will get any of the pages from your site.

So here comes the term, keyword positioning. It is time consuming too but if you follow the logic of web-crawlers you will attain your goal to bring your web site to the organic pages.

For long term benefit it is better you could do keyword positioning for all pages in your web site. Changing position of the keywords will keep your ranking up.

How to Target:


You can target keywords, based on the names of your product, the brands you carry, nature of your service. Also you need to pay attention to the terms used commonly by online users when they search for products or services similar to yours.
                                                                                                                             
We are able to provide you keyword positioning service in less budget and can be included to your marketing package. Putting it into your marketing package will save you lot of money and time.

Call us  @ 951-796-6584 for free consultation             
 
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Search Engine Submission:

Search Engine Submission
is fairly common word now. Search Engine Submission is must for every site. At least it will give you some direction. If you have a brand new web site you need to submit it to the major search engines available in the world minimum 4 times a month. Even if you do not do any search engine optimization for the web page, through submitting the site to the search engines, the web crawlers will be able to recognize your domain name or some words inside the domain name within few weeks.

We can help you in your search engine submission need free few times a month with our any marketing package.

Please call us  @ 951-796-6584 for more info on free submission

 Content Development:

Good Content
is main engine to drive your visitor to your site and keeps them there.

Content is Key to promote a web site with success. Compelling and useful information
about your industry will hold your audience.

You can start with this question "Why visitor will stay in my site and suggest others to visit?". The answer is that your site should have something what they cannot get from other site in the industry such as unique product variation, unique price, unique services which will save visitors money. You have to tell your story in such way they will find it useful for them and keep coming back.

Search  engine friendly content will help your web site get ranking faster in organic search page. If the content of the web site is developed with the keywords of your main product and services, it will be easier for the web crawlers of search engines
to pick up the keywords of your site.

So in long run you will be able to cut down your online marketing expenses as automatically your site will be appeared in the organic search page.

Providing new information, product update, current trend of the industry will keep
people come to your site.

Beside promoting and selling products, it is important to make your web site a knowledge based site in your service and products and distinguish your service from your competitors.

As you increase your visibility, more visitors will come to see what the commotion
is all about.

Quality, accessible information will give the visitor what they are looking for. If visitors
like quality content, they will be happy visitors. Happy visitor means driving traffic to
your site.
                                                                                                                                  
Please call us  @ 951-796-6584 for content development service.

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Site Map XML Development:

A site map is a different than your other web pages. Site map can be two kinds. One kind is a page where all links of the web page display.

So the visitors get a quick glossary of all links of the pages. Another kind is XML format which was designed for the search engines, allowing them to find the data faster and more efficiently.

It also helps web crawlers to index all pages of a web site.

When an XML site map is registered, Google produces an analysis of problems encountered and a report of errors, and statistics through its web analysis tool and request the site owner to fix the errors.

The search engine tycoon Google introduced Site map 0.84 Protocol in 2005 which uses XML format. XML Site map could track URL's more efficiently when a business web site with lot of products and pages get bigger and complex.

It also help web crawlers to search by placing all the information in one page.

Lot of people thought that they do not need site map for their site optimization and it is true that XML site map does not affect ranking but it is a great helper for search engines to make more accurate rankings and searches. It provides the data that a search engine needs. Every web site must have XML Site map regardless their size and should be
re- posted when there is any change or update or addition in the web site.

We can develop site map for your site alone or include it with any of our marketing package.

Please call us 
@ 951-796-6584 with any question regarding Site map.

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Broken Links Fixing:

What is broken links?


Broken links means stop signs for the web crawler. Web crawlers or search engine robots use the links on the pages of your site to follow to other pages at your site. 

They gather more content as they crawl more pages. Any broken links (404 error) will stop them. Your site appears more valuable to them as they gather more content. As a result your site will get higher ranking.

So it is very important to get your site perfect with out any broken links. If  you site contains more broken links your ranking will go down. After building your site, it is important to check the broken links and fixed before the site is submitted to the search engines.

We can check the broken links and provide you a list and fix it free of cost with any marketing package.


Please call us  @ 951-796-6584 with any question regarding Broken Links.

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 ROR File:                                                                                                                           
What is ROR Files?

ROR file describes your web site in generic fashion. Through ROR file search engines and
other applications can find important information easily to rank your site.

In the web site directory the  ROR file called ror.xml can be stored as default. ROR file is like a business card that contains information about your web site such as contact, address, feeds, articles, products, discounts, images, events, etc. for the search engines for better, accurate ranking.

If you change any information in any page in the web site, you need to update the ROR
file and re-load it to the main directory of the site in the server.

Please call us  @ 951-796-6584 with any question regarding ROR files.

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  Web site Indexing:

Web site indexing is very important for the search engines to recognize your site.

Once site is alive you need to index the site. We will be able to index the site on fast track.

To get web sites ranked, web sites should be coming up in search queries. To do so
the site need to be indexed.

Once the site is in the index, the search engine then return
to the site to recognize or read other pages.

Once this happened various search terms embedded in "title", "description","meta tags",
and "content" will get better listings as time goes by.

Please call us  @ 951-796-6584 with any question regarding web site indexing.

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Web site Analysis:

It is very important to review your web site monthly basis. We will discuss how you
can analysis your web performance from the point of view of search engine web
crawlers.

Keeping up with search engines are very important. Everyday you have new entrants
in the industry. Few things to put in your check list.

If you add new page or new content submit the web site to search engines at regular
basis.

Update your ROR file, check broken links, rebuild your content with searchable keywords.

Update Sitemap.xml file for accurate optimization.

Change your keyword positions.

Submit the site regularly once a week.

Put your web tracking or analytics on track.

If your site is new and you want to develop ranking of your site you need to keep
some budget for web site maintenance on regular basis.

Please call us  @ 951-796-6584 your web site analysis.
We can include it to any marketing package free of cost.

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Web Analytics:


Web Analytics or Web Tracking System will be able to provide you a powerful insight.
It will allow you to track your visitors, giving you chart of performances. It also help you
to generate keywords which has high ranking. It gives you a total summery of visitors of
each page so that you can understand which page to redesign, rebuild contents etc.

A good web tracking system can offer logs, charts, calendars. You can also save your data
in txt, csv, excel, pdf files and will allow you to export the file to your computer.

You can also generate leads, analysis referrals while reducing cost. You will be able to
understand you product demand getting time chart of vistiors.Time chart will show your
how long your customers are staying in the pages.

With web analytics you can:

Discover web site inefficiencies and improve them.

Improve conversion rates.

Separate site visitors for frequency and preferences.

Track ad campaign effectiveness and ROI for different media channels.

Stay on top of important web statistics:

Users, main traffic referrals, keyword popularity, leads and sales, landing page popularity,
form and shopping cart conversion rates.


We can help you to set up a good affordable tracking system where you yourself can track all the performances of your visitors.


Please call us @ 951-796-6584

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Affordable marketing package